Spearworks AI

Industry: Dental practices

AI for dental practices.

We work with solo dentists and small group practices across the Portland metro area and Southwest Washington. Our work stays on the side of the practice that never touches a patient record: how new patients find you on Google and in AI answers, your reviews and Google Business Profile, your team's use of AI, and the administrative work around the practice.

We do not handle patient information. Recall, insurance verification, intake, and anything else involving Protected Health Information belongs in tools covered by your practice management vendor's agreement with you, overseen by your compliance partner. We can help you evaluate those tools, but we do not set them up or work with the data.

Where the hours go.

These are common recurring time sinks for dental practices in our service area.

  • New patients search for a dentist nearby and find the practice down the street first.
  • Online reviews and Google Business Profile sit unmanaged.
  • Staff are already pasting things into ChatGPT, and nobody has written down what is and isn't allowed.
  • Vendors keep pitching AI tools for the front desk, and it isn't clear which ones actually help.
  • Job posts, SOPs, and vendor paperwork eat evenings that should be free.

Where AI actually fits.

The specific projects we offer dental practices. Each is scoped, quoted in writing, and capped at a not-to-exceed price.

Search and AI visibility

Getting the practice found when someone searches for a dentist nearby or asks an AI for a recommendation: Google Business Profile, site structure, schema, and local citations.

Review requests

Putting the direct review link where happy patients will use it and building a steady review-request habit. Review replies stay with you, because a public reply that confirms someone is a patient can itself be a privacy problem.

Staff AI policy and training

A one-page policy on what AI can and cannot touch in your office, plus live, hands-on training, in person or on Google Meet, so your team uses AI for the non-clinical work without putting patient information into it.

Choosing patient-side tools

If you want automation for recall or reminders, the right route is usually a feature of your practice management software (Open Dental, Dentrix, Eaglesoft) or a vendor that signs its own agreement with you. We help you compare them. We do not configure them or handle the data.

Back-office admin

Job postings, SOPs, vendor comparisons, and internal documents that never involve a patient record.

What this isn't for.

Where AI isn't the right answer in this industry. Knowing this up front saves everyone time.

  • Clinical diagnosis or treatment planning. Those stay with the licensed clinician.
  • Anything that touches patient information. That stays with your practice management vendor and your compliance partner.
  • Replacing your IT or compliance partner. We coordinate with them when one exists.

Where we serve dental practices.

We meet clients across the Portland metro area and Southwest Washington. Cities we serve in person:

FAQ

Questions from dental practices.

Do you work with patient information?
No. We keep our work to the parts of the practice that never involve a patient record: search visibility, review requests, staff training, and administrative work. Anything involving Protected Health Information belongs with your practice management vendor and your compliance partner.
What does this cost for a small dental practice?
A practice can start with the free consult, the $149 website review, or the $600 written audit. Search and AI visibility work starts with a one-time setup ($300 to $750 for a new site, $1,000 to $1,500 for an existing one) and then runs monthly, from $600 a month. Smaller projects, like a staff AI policy with training, run at $150/hour with a written not-to-exceed cap, most $500 to $1,000.
Can our office use ChatGPT at all?
For work that never includes patient information, yes: job posts, policies, marketing copy, and vendor emails. The rule we write into your policy is simple: nothing from a chart, and no patient names, goes into a general AI tool. Your compliance partner should confirm the policy.